Jimmy Choo to Launch Eyewear, Fragrance Lines[Source: WWD]
LONDON — With a new owner, Jimmy Choo is out to move beyond footwear and leather goods.
"We're going to continue developing this company independently. There is still potential for growth." -- Robert Bensoussan, Jimmy Choo
The company, acquired earlier this week by the private equity firm TowerBrook Capital Partners LP, will unveil a full eyewear line by the end of the year and plans to launch its first fragrance in 2008.
While their shoes are charming, their handbag line is a bit of an overpriced mess. Let's hope the sunglasses line brings more to the table.